Another straight from my uncle but I'm sure the list, if not the product, has been out a while (minor editing):
Wal-Mart Wine
Teaming up with E&J Gallo Winery of California, the world's largest retail chain announced that they will soon be offering customers Wal-Mart's own brand of wine at an affordable price, in the 2 to 5 dollar range. Although wine connoisseurs may not be inclined to throw a bottle of Wal-Mart brand into their shopping carts "there is a market for cheap wine," said Kathy Micken, professor of marketing, "but the right name is important." Customer surveys were thereby conducted to determine the most attractive name for the Wal-Mart brand. The top surveyed names in order of popularity are:
10. Chateau Traileur Parc
9. White Trashfindel
8. Big Red Gulp
7. World Championship Riesling
6. NASCARbernet
5. Chef Boyardeaux
4. Peanut Noir
3. I Can't Believe It's Not Vinegar!
2. Grape Expectations
1. Nasti Spumante
The beauty of Wal-Mart wine is that it can be served with either white or red meat (Possum or Squirrel).